Posts tagged as:

Price strategies

Where’s the Bar?

No, not that bar. I’m talking about the proverbial bar, that lofty goal we strive to attain. When someone says “BigToe has really raised the bar for the rest of the industry,” we understand that statement means that the rest of us now have a new benchmark against which we measure ourselves. So, who sets [...]

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May 1, 2007 Read the full article →

Tow Trucks

Last month I put up a post about ambulance rates. Now comes the other side of the coin: tow trucks. Comparing tow trucks and towboats from a business standpoint becomes rather complicated, because the list of differences is at least as long as the list of similarities. (Perhaps even more so than comparing ambulances.) So, [...]

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March 23, 2007 Read the full article →

A Bear Market?

Think about your local market, and your bottom line, and examine who sets the rates. When someone suggests that “Our customers will never pay that much,” how did they reach that conclusion? Is it just because some customers complain about the fees? Perhaps those are the same people who never leave a good tip, or [...]

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March 12, 2007 Read the full article →

Ambulance chasers

I’ve been thinking about the hourly towing rates for non-emergency service, and its hard to come up with a real comparison from another industry, because what we do is so unique. But why not look at the Ambulance industry for some guidance at least? There are some similarities: a crew that operates very specialized, motorized [...]

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February 19, 2007 Read the full article →

Derelict boats create income opportunity

There has been a rash of stories like this in the press lately: Macon Telegraph 01/29/2007 Derelict boats vexing coast and I think towers should be harvesting the contact information of names and agencies that are getting the funding. Why not send them a letter of introduction, along with some pictures of your equipment and [...]

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February 1, 2007 Read the full article →

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